Album Advert Task 2-Investigate how important the print advert is the promotion of the artist/music.

Print is Tangible. Publications, brochures, posters and other types of printed materials are physical items. These Items are usually used to promote the music artist especially the music poster.
Print is Credible. Like the feeling you get when you see The New York Times, its such a famous print its instantly recognised. This is what artists strive for when choosing there print for the band.
Print Establishes Your Brand. Printed publications and other branded materials is an excellent way to establish your brand. It allows you to bring the aesthetic qualities of font, colors, images and texture that helps to establish brand recognition.
Print Helps You Reach Your Target Market. The design and placement of your company ads in publications, newspapers and magazines can help you reach your target audience, whether it be a niche market or the general public.
Print is More Engaging. Websites are often skimmed in as little as 15 seconds per visit. When a customer or prospect reads a printed material, they are more engaged for a longer period of time. On average, a consumer spend 43 minutes reading a magazine.

 

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